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    <title>economics on Defiant Sloth</title>
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    <lastBuildDate>Tue, 25 Aug 2026 07:35:03 -0500</lastBuildDate>
    
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      <link>https://defiantsloth.com/2026/08/25/incredible-growth-story-for-a.html</link>
      <pubDate>Tue, 25 Aug 2026 07:35:03 -0500</pubDate>
      
      <guid>http://paulw.micro.blog/2026/08/25/incredible-growth-story-for-a.html</guid>
      <description>&lt;p&gt;Incredible growth story for a once-beleaguered toy maker: &lt;a href=&#34;https://www.economist.com/the-world-in-brief&#34;&gt;Lego has seen a 10× increase in revenues&lt;/a&gt; over the past 20 years, amid growing changes in its core customers’ attentions (obviously: screens).&lt;/p&gt;
&lt;p&gt;While I don’t get the new Lego floral arrangements, it’s good to see physical toys still sell well.&lt;/p&gt;
&lt;img src=&#34;https://cdn.uploads.micro.blog/25423/2026/f6aad14326.jpg&#34; width=&#34;547&#34; height=&#34;600&#34; alt=&#34;Lego&#39;s revenue has steadily increased from 2004 to a projected peak of around 12 billion dollars by 2025. (Screenshot copied from linked-to Economist article.)&#34;&gt;
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