One of my favorite bag brands, Evergoods, has announced a new line of products under the banner “Undyed Collection”. This is terrific for a few reasons:
- We all want to put our money where our mouth is – they started down this path with the Solution-Dyed variant for their black-clad bags, and this is a formidable advancement of this by way of not dying materials at all
- They’ve taken a realistic approach to doing this that avoids the common trap of greenwashing – it’s a reduction of process and resources that makes perfect sense for optimizing their current manufacturing process
As they describe:
Once the kinks of solution-dyed were worked out and the program was running reliably, it seemed a natural step to replicate this dyebath-free process with regular undyed yarn. Our mill had already anticipated this and had sample yardage available in short order. We unrolled the first lots on our cutting table in Bozeman.
The dull, off-white raw material had an experimental NASA feeling to it and was somehow more interesting and nuanced than the black we had been staring at for the past year and a half. It also came with a disclaimer from the mill. “Inconsistent color quality, staining, dirt, machine oil and other defects that would normally be washed out or covered over during the dying stage are to be expected and considered unavoidable.”
And as a YKK zipper fanatic, I love this small detail about trying to work with the Japanese company to get a raw cut version of their zipper to reflect their approach for this collection:
We exclusively use YKK zippers, and while they offer a variety of finishes, some of which appear more like raw cast metal, they simply would not supply us with unfinished sliders for this project over concerns about quality and long-term performance. I guess I can’t blame them. Everyone would be bummed if the zippers got weird, and it would all end up a waste anyway. So I respect their position.
Looking forward to seeing the product drop and their photography of the new products, which happens tomorrow (August 15). It’s phenomenal to see a great brand continuing to iterate and improve their processes for the betterment of the planet while retaining integrity within reason.